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When She Founded with Somer Hamrick, CEO & Founder of Channel Clinical is an insider view on what it really takes to start and scale a company in STEM. Each episode takes a deeper look into one such business venture and the woman who started it. Industry mavens describe their personal path to entrepreneurship through one-on-one conversations with a host who has been figuring it out herself. Somer Hamrick launched her own company in early 2019. With 20 years’ experience in business development and half that specifically in global health and clinical research, Somer found herself having to reach outside the life science community for support and mentorship. She created When She Founded as a platform to share what she has learned and is still learning, on her journey. This podcast demystifies some of the steps for female founders in industries where representation is lacking.

Jul 23, 2020


Cleidi Hearn is the founder and CEO of Sunny Numbers, a company dedicated to creating applications for students to conquer their math-related anxiety in a fun, gamified way. The organization aims to make mathematics more accessible and donates a portion of its profits to charities that teach math skills to underprivileged individuals. In addition to founding Sunny Numbers, Cleidi is a part of the Student Inc. accelerator program at University College Cork, Ireland, where she recently completed her final year in Applied Psychology. She is also a global ambassador with WomenTech Network, an organization that aims to increase gender diversity in the technology sector.


Today, Cleidi joins me to discuss the struggles and fears many people face when it comes to learning mathematics and the solution that Sunny Numbers offers through gamified apps. Cleidi shares her goals with Sunny Numbers as well her revenue model, target audience and launch strategy. Cleidi also discusses why she believes mathematics is a highly valuable life skill and what keeps her up at night as an entrepreneur.




“As an entrepreneur, you have to have that passion to do something that you know is going to add value to your customer.” - Cleidi Hearn




Today on When She Founded:

  • What a gamified app is and how it helps enhance the learning experience
  • The percentage of students who struggle with statistics anxiety
  • Fears many people face when it comes to mathematics and learning in general
  • How being in an incubator program has benefitted Cleidi’s work with Sunny Numbers
  • Cleidi’s career journey before becoming an entrepreneur and her desire to help people
  • Cleidi’s launch plan and revenue model for Sunny Numbers
  • When the first Sunny Numbers prototype will be available and Cleidi’s target market
  • Why Cleidi wants to donate a portion of the app’s profits to math education charities
  • Which social media channels Cleidi will utilize to market the Sunny Numbers apps
  • The challenges of being a sole founder and whether Cleidi plans to consider strategic partnerships
  • The importance of passion and solving a problem that you truly believe in
  • The mathematical origin of the name Sunny Numbers


Connect with Cleidi Hearn:





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