May 14, 2020
Deemed a Top 40 Healthcare Transformer by Medical Marketing & Media, Sandra Shpilberg is the CEO of the digital patient-finding platform SeekerHealth, which she founded in 2015. Sandra was no stranger to the medical field when she launched her successful brand, previously working in the biopharmaceutical space as Vice President of Commercial Development and Strategic Marketing for Nora Therapeutics as well as Executive Director at BioMarin Pharmaceutical. Additionally, Sandra is the best-selling author of New Startup Mindset: 10 Mindset Shifts to Build the Company of Your Dreams.
Today, Sandra joins me to highlight insights from her book New Startup Mindset, which discusses the lessons learned through her journey of founding and leading SeekerHealth. Sandra shares how she approached this entrepreneurial venture, the two types of difficulties we face as founders, and insights into the exit process. Sandra also discussed whether inspiration is necessary for creation, why it is crucial to address burnout as an entrepreneur, and the importance of prioritizing mindset and personal growth as a founder.
“There really is no way to create new things if you’re not pushing yourself to be a beginner.” - Sandra Shpilberg
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