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When She Founded with Somer Hamrick, CEO & Founder of Channel Clinical is an insider view on what it really takes to start and scale a company in STEM. Each episode takes a deeper look into one such business venture and the woman who started it. Industry mavens describe their personal path to entrepreneurship through one-on-one conversations with a host who has been figuring it out herself. Somer Hamrick launched her own company in early 2019. With 20 years’ experience in business development and half that specifically in global health and clinical research, Somer found herself having to reach outside the life science community for support and mentorship. She created When She Founded as a platform to share what she has learned and is still learning, on her journey. This podcast demystifies some of the steps for female founders in industries where representation is lacking.

Sep 17, 2020

 

 

The pandemic has severely impacted our lives and sources of income. It has paused many entrepreneur’s dreams of establishing their presence in their respective industries. But just because your business is taking a beating or is on hold doesn’t mean you can’t get anything out of this year. We’re living in different times now, and we have more opportunities to find success - even in the deep economic recession we’re experiencing today. Now is the best time to get your name out there and build your presence in the industry.

 

Today, I share my thoughts on the current state of the pandemic and what my company has done to ride the waves of this recession. I discuss what we can look forward to once the pandemic is over and how I expect the market to shift. I describe some of the reasons why your sales and marketing are doing poorly and the services I offer to boost them. I explain why it’s not just the big fish that will come out successful in 2020 and why now is the best time to up your marketing game. I also share what brings me comfort in a time of great uncertainty.

 

 

 

“If you're not messaging your solution to the right people and the right way, you'll never move leads from the funnel to your pipeline. Full stop.”

 

 

 

Today on When She Founded:

 

  • Why the month of September is one of my favorites.
  • What brings me comfort in these unprecedented times.
  • What we can look forward to after the pandemic is over.
  • How the new world will look for entrepreneurs.
  • What my company did to adjust to the immediate effects of the pandemic.
  • My advice for vendors and service providers.
  • Why now is the time to ramp up your sales and marketing.
  • Why the big companies aren't the only businesses that will survive this pandemic.
  • How we can help your company find your market and close more deals.

 

 

Resources Mentioned:

 

 

 

 

 

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Thanks for tuning into today’s episode of When She Founded with your host, Somer Hamrick. If you enjoyed this episode, please head over to Apple Podcasts to subscribe and leave a rating and review.

 

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