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When She Founded with Somer Hamrick, CEO & Founder of Channel Clinical is an insider view on what it really takes to start and scale a company in STEM. Each episode takes a deeper look into one such business venture and the woman who started it. Industry mavens describe their personal path to entrepreneurship through one-on-one conversations with a host who has been figuring it out herself. Somer Hamrick launched her own company in early 2019. With 20 years’ experience in business development and half that specifically in global health and clinical research, Somer found herself having to reach outside the life science community for support and mentorship. She created When She Founded as a platform to share what she has learned and is still learning, on her journey. This podcast demystifies some of the steps for female founders in industries where representation is lacking.

Mar 19, 2020

Linda Greub is the Co-Founder and General Partner at Avestria Ventures, a venture capital firm dedicated to women’s health and empowering females in the field of life science. Linda comes to this role with over twenty years of experience in investment and operations. She has worn many professional hats, including institutional investor, corporate M&A executive, a hedge fund analyst, and a private venture investor. Before joining Avestria, Linda was a partner at LMN Ventures, and also served as the CEO of Muir Partners, VP of Corporate Development at RainDance Technologies, and VP of Strategy and Corporate Development at Singulex, among other roles. She earned her MBA from Harvard Business School and has invested over $3.2 billion of equity capital and has raised over $1.8 billion of capital for public companies, including work with Bank of America Securities, Pacific Growth Equities, Tudor Investments, and Essex Investment Management.


Linda joins me today to share insight on her venture capital firm Avestria and the company’s current portfolio. She shares overlooked aspects of the health care system when it comes to women, including health issues that women are more susceptible to than men. Linda discusses different factors that go into going out on your own in business and how she met her co-founder. Linda also highlights what types of companies Avestria does and doesn’t invest in and shares her words of wisdom for start-ups when pitching a product or service.


“There is absolutely no reason that women shouldn’t be doing as well or better than men as entrepreneurs in the healthcare and life science field.” - Linda Greub


Today on When She Founded:


  • Insight into Linda’s background, her venture capital firm Avestria, and the two “buckets” Avestria invests in
  • A unique perspective that female venture capitalists can bring to the table, especially in the realm of women’s health issues
  • The percentage of venture capital dollars that go to female-led companies
  • How the healthcare system responds to men vs. women, who utilizes the healthcare system more, and who tends to make the healthcare decisions within a family
  • What Avestria looks for when it comes to investing in early-stage companies
  • Where many start-ups fail when it comes to pitching and key questions to ask yourself when crafting your pitch deck
  • Why a venture capital firm may not invest in your start-up
  • Avestria’s most recent investment and types of companies the firm wants to invest in moving forward
  • Linda’s advice for start-up companies, and how to get a better sense of whether you are a fit for a venture capital firm


Connect with Linda Greub:


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